- Given the lessons learned from practice abroad and from conceptual/theoretical proposals, how should the
respond to the challenges facing its public diplomacy? United States
One of the biggest concerns in
public diplomacy is
consistency. As Nakamura states in the
2009 article on Current issues in public diplomacy, there are some people that
are concerned that touting American values is ineffective. Many of the values such as human rights that U.S. America supports are also things that foreign
publics either don’t agree with or think that the doesn’t uphold. Political incidents like Stuxnet and U.S. Guantanamo make the appear deceptive. When people are able to cite specific
examples of the U.S.
violating its own principles they question everything that is said. Using these American values, while effective in
the past, can create more mistrust. U.S.
I think a greater focus on how individual Americans can shape public diplomacy would be much more effective. It can be difficult when people generalize a whole population’s attitudes and actions based on one individual that they meet. However this can also be beneficial when they meet someone they really like. With globalization and new technologies more and more people are affecting public diplomacy. I think that one of the best ways to improve our public diplomacy is by educating Americans on other people. Having a greater understanding of the people and cultures that we interact with online, and visit on vacation will make it much easier to make a good impression. People all over the world view American movies, but when it comes to foreign audiences Americans are clueless. I think a greater effort could be made to make people more aware of the impressions they make on others when they are abroad and how this affects the overall American image. Even doing something like partnering with airlines, so that when someone books a ticket somewhere they receive an email with information on the cultural background, history, current events, maybe even a video with how to say the five most important phrases in x language. Informing people will make them better able to present the U.S abroad. Since information people receive from an unofficial source is often seen as more trustworthy.
Most importantly I think work can be done to improve the programs in place. Ensuring that student and professionals that come here leave with a positive image of the
Being abroad away from your support network
can be very difficult. Leaving the transition up to a certain company or
organization can have hazard results. Doing things like organizing fun events
with people from their home country and Americans interested in learning about
that place could help people feel more engaged.
Even trying to pair someone with an American with similar interests that
is trying to learn their native tounge, but who also serves as an insider into
navigating a new place. Having insider
advice on places to visit in a city, or someone you know immediately who you
can grab coffee with on a bad day, can really make a different when going
through culture shock. I think greater
efforts can be made to make those living here from abroad feel apart of a
community, which will improve their opinion of the U.S. U.S.